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How an Ad Agency Got Major League Baseball to Put Spanish Accents on Its Jerseys
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Morris Dávila on MLB 'Ponle Acento' accent marks on player's jerseys for Hispanic Heritage Month
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Rays thrive with Latino lineup. But is it winning Hispanic fans?
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MLB celebrates Hispanic Heritage Month
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Baseball Campaign Puts the Accent on Spanish Names - The New York Times
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A Rose By Any Other Name? - Common Reader
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MLB's “Ponle Acento” case study. Putting the Accent on Béisbol.
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When Spanish Names (Don't) Flummox English-Speaking Baseball Announcers - The New York Times
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BREWERS TO CELEBRATE HISPANIC HERITAGE MONTH ON SEPTEMBER 17, by Caitlin Moyer
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How to Dominate High-School Football
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Wrigley slurs and scuffle require more than words from MLB
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MLB's Ponle Acento Campaign Is a Step in the Right Direction
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In a battle of Latino accents, Laura Ingraham and Jose Díaz-Balart duel over proper pronunciation - The Washington Post